You have made the first step. Your publication bursted to life in an attractive web format.
But the number of your readers is still below expectations. How can you attract the readers to look at your digital edition?
Use the eDition web teasers
Interactive graphic elements can be a very useful tool in this respect – something that [...]

Recent research by the American company Texterity in cooperation with BPA Worldwide, which has captured 33.784 readers of at least one of the 164 magazines and newspapers distributed digitally (55 different publishers), states:
- that 90% readers are very satisfied or satisfied with the new e-format
- 92% read the digital edition within a week and 52% [...]

All magazines record ever rising numbers of readers who prefer the digital edition to the printed one. There are a number of reasons for this: some of them „think green“, some can only manage things digitally because they are always on the run, and some are simply tech enthusiasts and love all things digital.
The [...]

Global recession has pinched the newspapers hard. We can read on off the scale redundancies in general, regional, commercial and public media. At the same time the prices of print, paper and energy have risen dramatically. Management boards are already in hectic search for the great economization solution. This is the crisis which will shake [...]